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Machines·the dispatch — may 2026·6 min

What I automate, what I never will

My rule: automate the repeatable, never the relational. The moment a customer can tell a robot wrote it, you’ve spent your trust budget on convenience.

This letter is being restored from the BRND Labs archive — slowly, between feeds. ✺

the dispatch · may 2026 — Tom ✺
Whenever you're ready. three ways to go deeper

Letters like this, every Sunday.